CONTEST OPEN FOR ENTRIES STARTING JANUARY 26, 2026
Contest organized by Kiwanis Oshkosh Mid MorningNEW Top Dog seal logo "Coolest Top Dog Contest"
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get a beer brewed in your dog's honor

get a beer
brewed in
your dog's
honor

NEW Top Dog header - Image of dog in a polaroid with a floating beer can with the dog on it and two icons with paws
NEW Top Dog pattern of yellow, flat crowns

The Ultimate
Dog (and beer) Lover's Contest

NEW Top Dog is an online photo popularity contest that pairs local animal rescues with local breweries for four weeks of fundraising, and friendly competition.

Dog owners enter a photo of their pup, rally votes from friends and family, and compete for prizes and a spot on a custom beer can from your favorite local brewery, all while raising money for pets and kids in Northeast Wisconsin.

Girl squatting by a lab dog and holding its face while looking at the dogPink crown outline on an angle titled to the left

enter your
pup to win!

All contests will open for registration on January 26th and voting will begin on February 2nd. Voting will run for 4 weeks and the winners will be locked in on March 1st, 2026. Get ready to crown the 2026 NEW Top Dogs!

brewery / shelter partnership
Fifth Ward Brewing Company logoOshkosh Area Humane Society logo
brewery / shelter partnership
Stone Arch Brewpub logoNeenah Animal Shelter logo
brewery / shelter partnership
Bare Bones Brewery logoWilson Haus Rescue logo
brewery / shelter partnership
Hop Yard Ale Works LogoUnforgettable Underdogs Dog Rescue Logo
brewery / shelter partnership
Fond du Lac Beer Company logoSandi Paws Rescue Logo

Program Partners

Epower Digital Marketing logoQuill Creative Studio logoWatermark47 Logo
Crown next to NEW Top Dog wordmark

Northeast Wisconsin’s coolest top dog
online photo contest.

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Copyright 2025 NEW Top Dog